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What
You Will Learn
This seminar explains
in short order what business managers and entrepreneurs need to
know to protect your company's ideas and leverage them in this information
age. This seminar is not another "how-to" seminar, but
instead explains the who, what, when, where, and why of protecting
your intellectual property. Having this valuable information in
advance can save you significant time and money down the road, by
enabling you to protect your intellectual property now, the right
way, and avoid losing your own ideas before you even get started
- Types of Intellectual
Property Protection
- Patent
- Copyright
- Trade secret
- Trademark
- Contract
- Choosing the right
type of protection for different types of assets
- Who owns the rights
to the products, processes and brands
- What happens if you
don't protect your assets
- Implementing processes
to capture and protect your ideas
- Why to avoid invention
promotion companies
- Costs of protection,
including attorneys' fees
- Practical tips for
avoiding infringement of others' rights
- Enforcing your rights
and responding to threats of litigation
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